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Showing posts from March, 2012

The Indian Food Products Potential

http://www.indianwineacademy.com/india_in_numbers.asp   Sources - FICCI & Austrade  A Realistic Figure for the Consuming Class In India , over 30 million people (2.8% of the entire population) have an ability to spend over US$30,000 a year (in PPP terms) on conspicuous consumption. Consumer demand is driving retail growth, but it is in turn being driven by the following factors: Boom Time for 40 Million Households A growth rate averaging 8% has meant greater disposable incomes for the Indian middle class, which comprises 22% of the population. This figure is expected to increase to 32% by 2010. Disposable incomes are expected to rise at an average of 8.5% a year till 2015. About 40 million households earn the equivalent of US$4,000-10,000 per household and comprise salaried employees and self-employed professionals. This segment is expected to grow to 65 million households by 2010. It is the key driver behind the explosive retail sector growth. Discretionary Inco

Pepsi India ad

The first part of the pepsi ad with fardeen khan, saif ali khan, Preity Zinta & Kareena Kapoor. http://www.youtube.com/watch?v=cDqDZleHjm8 a relatively old ad , but pretty good in the creative aspects 

How India is Changing Pepsico

Not even many in the senior tiers of PepsiCo Inc. know of a quiet coup the Indian unit of the foods and beverages giant scored in December. At a meeting of the company's top executives at Purchase, New York, before they headed out for Christmas holidays, Indra Nooyi, Chairman and CEO, PepsiCo, placed a bright-coloured pack of tangy baked crackers on the table. The brand, Aliva, had been developed nearly 12,000 km away at Gurgaon and was crackling in the Indian snacks marketplace, since a summer launch, selling at Rs 12 a pack. "Why can't we do an Aliva, at a similar price, in our other top markets," Nooyi, 54, asked her key lieutenants of the latest product in PepsiCo's fast-growing global foods portfolio. India was the lead market in the company's sprawl for a product of the Aliva kind and the first from a new baked-snack business unit formed early in 2009. http://businesstoday.intoday.in/story/how-india-is-changing-pepsico/1/5073.html  

Pepsi India touches eco watershed

The Indian arm of PepsiCo has become the first of its global units to put more water back into the environment than it consumes, the company said. The beverage giant has achieved 'positive water balance' by recharging 6 billion litres and using 5.17 billion litres http://articles.economictimes.indiatimes.com/2010-05-27/news/27618532_1_face-water-scarcity-water-usage-bottling  

Indian Budget 2012

The National Association of Software and Services Companies (Nasscom) has expressed its disappointment with the Budget, terming it as a "lost opportunity" for the economy. http://economictimes.indiatimes.com/tech/ites/india-budget-2012-pranab-mukherjee-wasted-a-big-opportunity-says-nasscom/articleshow/12307768.cms  

THE BLOW OF A HAMMER MAY BREAK GLASS BUT WILL FORGE IRON

DEBASHIS CHATTERJEE On being asked about the popular perception of personality, Dr Debashis Chatterjee says: ''Personality has become a contest of packaging. At the Harvard University's Kennedy School of Government, where I taught leadership, I learnt that the presidency in the USA is more often than not won by the best performance on television! This leaves young minds with a great sense of image consciousness. He adds: ''I see the Self as the central organizing principle of personality. By 'Self' I mean the flow of intelligence that shapes our identity from moment to moment. The Self is the experiencer behind all our experiences. What I am experiencing today, as 'I' or 'me' is not the end of the story about my personality. My personality is what I am + what I would be if I continue to be what I am + what I should be. So there is hope if we pay simple attention to what I am when I am jealous and then what I am when I am generous. Befor