1. Fahrenheit 451 is set in a future dystopian society where books are banned, and “firemen” are assigned not to put out fires but to burn the books that are found. People live shallow, distracted lives, constantly entertained by giant TV screens, fast cars, and meaningless chatter. Independent thinking is discouraged, and society avoids anything that might cause discomfort or stir emotions. 2. Guy Montag, the protagonist, is a fireman who initially takes pride in his job. He enjoys the spectacle of burning books, believing he is helping maintain social order. His life is routine, mechanical, and emotionally empty. He rarely questions the world around him or the purpose of his work. 3. Everything begins to change when Montag meets Clarisse McClellan, a curious, free-spirited teenage girl who asks him simple but probing questions like, “Are you happy?” Her curiosity, love of nature, and habit of thinking deeply contrast sharply with society’s numbness. She awakens something ...
My journey – I shall talk about my journey and this had a lot lessons for me, sure you too will gain 10-12 years were FMCG – my learnings – P&G, Reckitt, Balsara Some best practices of customer interactions come from FMCG Sales distribution (Fulfilment) and marketing (generating) In life common sense is not common, simple things are not made to be simple Difference between brand and commodity, happens due to marketing The importance of brand emerges there Brand managers are considered important, they are groomed as BRAND CEOs All P&G brands are built Dettol brand manager is like a CEO of Dettol So are for every brand at P&G – Everything for the brand he is responsible Holi grail of marketing Structured Process, defined and followed Packaging and PR comes next Writing creative brief “If you are not able to put a process in one page, you cannot exist” Ability to convert thoughts into one sheet of paper is very important and key to execution Writing an inverted memo In s...