Skip to main content

Evolution of Zomato

 

Zomato, founded in 2008 by Deepinder Goyal and Pankaj Chaddah, started as a restaurant discovery and review platform in India. Over the years, the company has evolved and expanded its services significantly. Here is a brief overview of the evolution of Zomato:

  1. Restaurant Discovery Platform (2008):

    • Zomato initially began as a website that provided restaurant information, reviews, and ratings. Users could explore a curated list of restaurants, read reviews, and find information such as menus, contact details, and locations.

  2. Expansion and Global Presence (2010s):

    • Zomato rapidly expanded its services to cover more cities in India and, subsequently, internationally. The platform became available in several countries, offering restaurant discovery, reviews, and ratings to users worldwide.

  3. Online Food Ordering (2015):

    • In 2015, Zomato ventured into the online food delivery space. The platform allowed users to not only discover restaurants but also order food online for delivery. This move marked a significant shift in Zomato's business model, making it a comprehensive food services platform.

  4. Diverse Services and Acquisitions (2016 Onwards):

    • Zomato diversified its offerings by entering various segments of the food and beverage industry. This included services such as table reservations, cloud kitchens (Zomato Infrastructure Services), and grocery delivery during the COVID-19 pandemic.

  5. IPO and Public Listing (2021):

    • Zomato went public with its initial public offering (IPO) in July 2021. The IPO was well-received, and Zomato became the first Indian food delivery platform to be listed on the stock exchanges. The successful IPO marked a significant milestone for the company and the Indian startup ecosystem.

  6. Global Expansion and Technology Investments:

    • Zomato continued to explore opportunities for global expansion, entering new markets. The company also invested in technology and innovation, exploring emerging trends in the food and tech industry.

Throughout its evolution, Zomato has adapted to changing market dynamics, consumer preferences, and technological advancements. The company's journey reflects the dynamic nature of the food services industry and its willingness to explore new avenues to stay relevant in a competitive market.

Comments

Post a Comment

Popular posts from this blog

Top 10 Analytics Courses in India

http://analyticsindiamag.com/top-6-analytics-courses-in-india/ The demand for trained analytics professionals has witnessed a massive growth in recent years. The dearth of skilled manpower can be overcome with serious intervention at the education level and imparting training on specific Analytical and statistical tools. This goes to say that training in Analytics is of foremost importance to match the ever growing demand and dearth in supply. Yet, there is a severe dearth of good training programs in the field. In this article, Analytics India Magazine investigates nine courses on Analytics being offered by premier institutes of India. Certificate Programme in Business Analytics – ISB, Hyderabad ISB is offering a one year Certification in Business Analytics with an aim to create Next generation Data Management Scientists. The programme is designed on a schedule that minimizes disruption of work and personal pursuits. The program is a combination of classroom and Technology
14 comments
Read more

Marketing and Distribution Channels of Britannia

Marketing and Distribution Channels of Britannia – Britannia Marketing Blog (wordpress.com)   Marketing channels are sets of interdependent organisations participating in the process of making a product or service available for use or consumption Role of marketing channels Channel function and flows A marketing channel performs the work of moving goods from producers to consumers. Key channel member functions include gathering information about current customers,competitors and external forces. Place order to manufacturers, assume risk connected with carrying channel work, provide for buyer’s payments and negotiations. Various intermediaries in distribution process Channel levels Channel distribution of Britannia biscuits Britannia’s biscuits like goodday, marie gold, bourbon, tiger, treat, nutrichoice, 50-50, milk bikis, etc can be seen in any grocery store, retail store or supermarket. It is through its extensive distribution with the help of stockiest, wholesaler and retailer that B
Post a Comment
Read more

Spirits of Estonia

  http://www.inyourpocket.com/estonia/tallinn/Spirits-of-Estonia_56060f 1 For some of our readers, vodka might just be some colorless liquid that tastes like rubbing alcohol but goes great mixed in a cocktail. In Estonia however, hard liquor is pretty serious stuff.  Spirits can be made from many raw materials including grapes, potato, and grain. These days in Estonia the vast majority of vodka is made using high quality rye grain. First the raw material is fermented using yeast, which creates a weak alcohol or mash. Next this product is distilled creating a much stronger alcohol. Finally the impurities are filtered off, and water is added to bring the percentage from about 96 to about 40.And that is how you make vodka! Of course there is much to be said about quality and it certainly varies from brand to brand. The world’s best vodkas are made from the finest grains, the purest waters, multiple distillation & special filtration techniques.    A little history   Alcohol wa
Post a Comment
Read more