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The End of Economic Man


Author: Peter Drucker

Published in 1939, this was Drucker’s first major work.
It is not a management book — it is political economy and social philosophy.

The core argument:

Fascism arose because liberal capitalism failed to provide social meaning and security after World War I.

The “economic man” — the Enlightenment idea that humans are primarily rational, self-interested economic actors — collapsed under mass unemployment, inflation, and social humiliation.

When economic systems fail to deliver dignity, people seek belonging in authoritarian movements.


Central Thesis

1️⃣ Liberal Capitalism Assumed Stability

19th-century thought assumed:

  • Free markets

  • Individual rationality

  • Limited government

But this system depended on social cohesion and economic progress.


2️⃣ The Great Depression Broke the System

  • Mass unemployment

  • Middle-class collapse

  • Political paralysis

Economic insecurity became existential insecurity.


3️⃣ Totalitarian Movements Filled the Vacuum

In Germany and Italy:

  • Fascism offered identity

  • Collective purpose

  • Emotional belonging

  • Authority and certainty

Drucker argued this was not just political extremism — it was a structural response to social disintegration.


Why the Title Matters

“The End of Economic Man” means:

You cannot build society solely on economic rationality.

Humans require:

  • Community

  • Moral structure

  • Institutional legitimacy

  • Participation

Markets alone are insufficient.


Intellectual Influences

The book engages implicitly with:

  • Karl Marx

  • John Maynard Keynes

  • Max Weber

Drucker was diagnosing the failure of classical liberal political economy before WWII fully unfolded.


Why It Still Matters (Modern Relevance)

The themes resonate today:

  • Rising inequality

  • Populism

  • Distrust in institutions

  • Cultural polarization

  • Technological disruption

The argument parallels later works like:

  • Slouching Towards Utopia

  • The Road to Serfdom

The common thread:

Economic instability can destabilize political order. 

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